In the dynamic professional tool industry, FASANO TOOLS stands out as a true pioneer, thanks to its relentless pursuit of innovation and quality. Founded in 1976, the company has charted a path of steady growth, establishing itself in over 30 countries and becoming synonymous with reliability for professionals in industries like automotive, maritime, and electrotechnical. At the heart of its growth strategy is continuous innovation, supported by a strong focus on sustainability and energy efficiency.
The Need for Innovation
In an increasingly competitive market, FASANO TOOLS recognized the need to improve communication and presentation of its products. The goal was to create a general catalogue that showcased the wide range of high-quality tools and reflected the company’s ongoing development of cutting-edge solutions.
The answer to this need was a strategic partnership with GMDE, which specializes in innovative technological solutions. Together, they adopted EasyCatalog, an advanced tool for automated pagination that integrates seamlessly with Adobe InDesign. This collaboration has transformed the catalogue creation and management process, making it more efficient, flexible, and visually appealing.
A Journey Towards Excellence
The project developed through well-defined phases, from collecting and organizing product data to specialized training for the graphic team, culminating in creating a final PDF catalogue. This methodical approach has not only improved product presentation but also optimized internal processes, highlighting the importance of a well-planned digital strategy.
The automation of pagination has increased operational efficiency, reducing production times and allowing for automatic data updates. Customizing the design has strengthened the brand image, while the versatile distribution of the catalogue in PDF format has improved accessibility for customers and distributors worldwide.
Among FASANO TOOLS's imminent developments, the creation of the 2025 catalogue and the Promoday catalogue represent essential steps to continue providing added value to customers through the presentation of the latest product innovations and ongoing promotions.
Do you want to transform the way your company communicates and manages its products?
Explore how GMDE can revolutionize your editorial and production processes through innovative technological solutions, just as we did for FASANO TOOLS.
Contact us today to start your journey towards digital excellence and fully leverage the potential of your business.
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