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Innovation in the Tool Market: The Business Case of Fasano Tools

Published on
2024-04-15 00:00:00

Strategic Collaboration with GMDE: The Key to FASANO TOOLS 'Digital Transformation

Who is Fasano Tools

Fasano Tools stands out as a pioneer in the dynamic professional tool industry thanks to its relentless pursuit of innovation and quality. Founded in 1976, the company has charted a steady growth path, establishing itself in over 30 countries and becoming synonymous with reliability for professionals in the automotive, maritime, and electrotechnical industries. Continuous innovation is at the heart of its growth strategy, supported by a strong focus on sustainability and energy efficiency.

The Need for Innovation

In an increasingly competitive market, Fasano Tools recognized the need to improve the communication and presentation of its products. The goal was to create a general catalogue that showcased the wide range of high-quality tools and reflected the company’s ongoing development of cutting-edge solutions.

The Digital Transformation with GMDE

The answer to this need was a strategic partnership with GMDE, which specialises in innovative technological solutions. Together, they adopted an advanced tool for automated pagination that integrates seamlessly with Adobe InDesign. This collaboration has transformed the catalogue creation and management process, making it more efficient, flexible, and visually appealing.

A Journey Towards Excellence

The project developed through well-defined phases, from collecting and organizing product data to specialized training for the graphic team, culminating in creating a final PDF catalogue. This systematic approach has improved product presentation and optimized internal processes, highlighting the importance of a well-planned digital strategy.

Tangible Benefits and Future Vision

The automation of pagination has increased operational efficiency, reducing production times and allowing for automatic data updates. Customizing the design has strengthened the brand image, while the versatile distribution of the catalogue in PDF format has improved accessibility for customers and distributors worldwide.

Among FASANO TOOLS's imminent developments, creating the 2025 and Promoday catalogues represents essential steps to continue adding value to customers by presenting the latest product innovations and ongoing promotions.

 

Do you want to transform how your company communicates and manages its products?

Explore how GMDE can revolutionize your editorial and production processes through innovative technological solutions, just as we did for Fasano Tools.

Contact us today to start your journey towards digital excellence and fully leverage the potential of your business.

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