Problem Solution

Our solution

Enter the data once. Get the document ready automatically

The automated publishing system connects business data-prices, descriptions, and images-to approved design templates. The result is a fully automated workflow that generates brochures and price lists that are always accurate, consistent, and up to date.

Template grafici personalizzati

Layout costruiti sulle linee guida del brand, riutilizzabili per ogni aggiornamento senza interventi grafici.

Aggiornamento automatico dei contenuti

Un dato cambia alla fonte e si propaga su tutti i documenti collegati, senza operazioni manuali.

Produzione on-demand

Genera versioni per mercato, lingua o linea di prodotto solo quando servono, in pochi minuti.

Distribuzione immediata

PDF pronti per la stampa o per la condivisione digitale, direttamente dalla piattaforma.

The problem we know well

Every price list update becomes a project, and the market won’t wait.

A price changes. A product line is updated. Then the race begins: updating files, sending them to the agency, waiting for graphic revisions, approving changes, and exporting everything again.

Meanwhile, sales teams continue working with outdated price lists and materials, increasing the risk of errors, delays, and inconsistent information across channels.

Settimane di attesa per materiali commerciali aggiornati.

Versioni diverse dello stesso listino in circolazione contemporaneamente

Costi ricorrenti di agenzia per ogni aggiornamento, anche minimo

Errori di prezzo che arrivano fino al cliente finale

benefits

Advantages

User-profiled content tailored to the end customer.

Advanced segmentation and behavioural analysis make it possible to craft personalised messages based on interests, purchasing habits, interaction history and stage in the customer journey. Every communication becomes more relevant — and therefore more effective.

Full automation of content creation and distribution.

Automated workflows enable the generation and delivery of personalised communications at scale, reducing operational time and minimising errors. From creation to publication, the entire process is structured and controlled.

Detailed reporting on opens, clicks and performance.

Integrated dashboards and analytics tools allow you to monitor open rates, click-through rates, conversions and post-click behaviour. Collected data becomes the foundation for continuous optimisation of campaigns and content.

Consistent brand identity across every document

Templates ensure visual consistency across all materials, regardless of who creates them or when they are produced.

Measurable time savings

Tasks that once required days or weeks of coordination between departments and agencies become a repeatable, scalable process completed in minutes.

Process control and traceability

Approval workflows and user permissions ensure that no document is distributed without the proper review and validation process.

Industry-Manufacturing

Scame Parre

A historic Italian company specialising in components and systems for electrical installations, with an international presence across more than 80 countries. The company needed to centralise product information within a single integrated digital ecosystem, improving data quality, real-time updates, and operational efficiency to support global growth and continuous innovation.

-50% Reduction in the time required to update product information across digital channels.

LIGHTING & INTERIOR DESIGN

Album

An Italian company specialising in creative design lighting systems, with products entirely handcrafted in Italy and exported worldwide. The challenge was to build a centralised repository for product data and digital assets — capable of feeding catalogue, price list, website and e-commerce from a single source of truth, managed by a lean internal team.

50% Reduction in time to produce catalogues, price lists and marketing materials.

FOOD

Fratelli Carli

A historic Italian food brand with a strong omnichannel presence across mail-order sales, retail stores, web channels, and international markets. The company needed to centralise digital assets, editorial workflows, and marketing campaigns, improving collaboration between departments, production efficiency, and content management across every touchpoint.

-45% Reduction in the time required to manage and produce marketing materials.

Brochures and price lists always ready, always updated

Enter the data once. Get the document ready automatically

Every price list update becomes a project, and the market won’t wait.

User-profiled content tailored to the end customer.

Full automation of content creation and distribution.

Detailed reporting on opens, clicks and performance.

Consistent brand identity across every document

Measurable time savings

Process control and traceability

Companies
that chose GMDE

Scame Parre

Album

Fratelli Carli

Brochures and price lists always ready, always updated

Enter the data once. Get the document ready automatically

Every price list update becomes a project, and the market won’t wait.

User-profiled content tailored to the end customer.

Full automation of content creation and distribution.

Detailed reporting on opens, clicks and performance.

Consistent brand identity across every document

Measurable time savings

Process control and traceability

Companies that chose GMDE

Scame Parre

Album

Fratelli Carli

Companies
that chose GMDE